EVC, a provider of fully-funded destination charging solutions for electric vehicles, has announced its rebrand to Roam.
According to the company, the reband is designed to better reflect its broader ambitions for 2025, including European expansion and the rollout of its £165 million commitment to install 100,000 fast and rapid EV chargers across hospitality, workplaces, multi-dwelling residences, leisure, and retail sectors.
Since its inception in 2020, Roam has been developing a nationwide network of accessible and reliable charging solutions. The company works with over 14 national hotel groups, including Hilton Hotels and Macdonald Hotels & Resorts, as well as sporting organisations like The Professional Golfers Association and workspace clients such as BizSpace Ltd.
Roam has expanded its presence in the residential sector, specialising in EV chargers for multi-dwelling apartment buildings. The company plans to accelerate its expansion in this area in both the UK and Europe in 2025, with current clients including Galliard Homes, Ballymore, and Battersea Power Station, which now hosts close to 100 Roam charging bays for its residents.
The company said that the new branding embodies Roam’s vision of enabling drivers to ‘roam’ freely, instilling confidence that they can leave behind concerns around “range anxiety” and access a reliable EV charging network.
“Our mission has always been to provide convenient and hassle-free EV charging at destinations where drivers need them most, and this remains at the heart of everything we do at Roam,” commented Roam’s CEO, James Randall.
“Our newly energised identity reflects our growth, our values, and our dedication to empowering cleaner, greener communities and accelerating access to an electric future.
“As Roam prepares to expand its reach and bring charging solutions to an even greater number of destinations, our new identity signals our commitment to enable drivers to have an effortless charging experience that fits around their day to day, without the need for detours.”
Roam’s national rebrand across its EV charging network begins this week, with the first four locations confirmed as Forge Retail Park in Stourbridge, Tweedmill Shopping Outlet in Saint Asaph, Hilton Hotel in Leicester, and Chartham Park Golf & Country Club in West Sussex. All remaining EV chargers will be rebranded throughout 2025.