• Millennials spend over double the amount replacing household appliances than over 55s
•Over a third of Brits do not know if any of their household appliances fall under warranty
•Shopping savvy Londoners make the most savings with warranty claims
UK consumers are throwing an estimated £423m down the drain each year by replacing household appliances without even checking their warranties.
According to a new study by 35% of Brits diligently keep their proof of purchase for close to two years, but with almost no benefit, as one in five flash the cash to replace goods without even checking their warranties. In addition, over a third of UK consumers have never made a warranty claim on a faulty or broken item.
The saying ‘buy cheap, buy twice’ might be accurate for the younger generation, with millennials spending over double the amount (£228) replacing household appliances than those aged over 55 (£108).
The research also reveals that an item would have to be under four months old for the younger generation to even consider returning it to the store if it was faulty or had stopped working. However, it may come as no surprise that Brits aged over 55 would consider taking an item back to the store up to 11 months after the initial purchase. Interestingly, the standard warranty period in the UK is two and a half years.
Almost half of women are guilty of not checking the status of a warranty when an appliance stops working, whilst men are quick to splurge, spending over double the amount (£239) of women (£152) when replacing items annually.
With a population that is glued to the goggle-box, TVs top the list of items that Brits care most about when it comes to their warranty (45%). Despite 30% of the Brits owning a coffee machine, they are listed among the goods that consumers are less inclined to retain their proof of purchase.