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Partnership provides assurance for consumer

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Consumers looking to hire an electrician are set to benefit from a new partnership between Certsure and Which? Trusted Traders.

Certsure, which operates the NICEIC and Elecsa brands currently looks after more than 34 000 registered firms across the UK.


These businesses will now have the chance to join the Which? Trusted Traders scheme at a discounted price and provide further assurances to customers about the quality of their work.Paul Smith, managing director at Which? Trusted Traders said: “All consumers are likely to need the services of a trader at some point in their lives but many feel nervous about hiring a stranger and worry they will be ripped off. By choosing a firm endorsed by Certsure and Which? Trusted Traders, consumers can be confident in the service they’ll receive.”

The partnership will bring many benefits to NICEIC and Elecsa registrants and help improve consumer confidence in the electrical contracting industry.

A joint endorsement by Which? Trusted Traders and NICEIC or Elecsa gives consumers, who are looking for a contractor, the added peace of mind that they are hiring a qualified professional they can trust.

For traders who pass the rigorous vetting process and become a Which? Trusted Trader the endorsement can help them stand out from the crowd of local traders.
Certsure registrants who choose to sign up to the Which? Trusted Traders scheme will benefit from an assessment by Which? Trusted Traders’ team of trading standard professionals, along with a profile on their website and the use of the Which? Trusted trader logo.

Emma Clancy, CEO of Certsure, commented: “The marketplace for choosing a trusted and reliable tradesperson has become saturated and confusing in recent years.

“We wanted to simplify that process by bringing together two of the most respected brands out there.

“We are delighted to be partnering with Which? Trusted Traders who share the same goal of improving standards and delivering the best service to consumers.

“I am sure our contractors will see the huge benefits this offering will bring to their business.”For NICEIC or Elecsa registered businesses looking to find out more information, including terms and conditions, please visit or call the team on 0117 981 3982 and quote TTNICEIC or TTELECSA.

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