Marco Cable Management, a leading uPVC Cable Management Company, and the UK’s largest manufacturer of Steel Wire Cable Tray, has launched its latest, new look catalogue following a complete overhaul and redesign.
The catalogue, available either in a hard copy or as an online download, now contains over 100 pages of important product and technical information, as well as many case studies and examples of the product in situ.
For the first time, Marco has produced the catalogue in landscape arrangement. The company is conscious many of its customers prefer to receive marketing material in an electronic format. This new layout also lends itself perfectly to be presented in tablet form, the primary selling tool of the Marco external sales team.
Paul Diggins, Marco Sales and Marketing Director said: “As a manufacturer operating within the cable containment industry, the Marco catalogue is by far still the most important marketing tool we use. It’s a central point of reference for our customers and as such we must make this as accessible and user friendly as possible; whilst ensuring it has all relevant technical and specification information.”
He added: “As the company continues to grow, we obviously need to extend the catalogue but are very mindful that we don’t want to overload the reader with information. We’ve focused on crisp content and good images, with a clear and simple layout that we hope customers find both useful and accessible.”