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Yell.com supports NICEIC members

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Yell.com is supporting the NICEIC with the launch of a Corporate Advertising Scheme, which offers accredited members the chance to promote their services on a dedicated Yell.com page.

When a user searches for an electrician, a new 'CAS' link will appear above the search results. This link will lead to a results page dedicated to the NICEIC. In addition to listing accredited members, Yell.com will also describe the association.

According to research, 86% of Yellow Pages' users said it increased their confidence in the competence of a business if it appeared within a trade association page.

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